FIND YOUR COMPETITIVE ADVANTAGE
MARCH 25, 2020

WHAT IS COMPETITIVE ADVANTAGE?
Competitive advantage is the attribute that allows you to gain advantage over competitors by offering your customers greater value. These days, it feels like competition is everywhere. So, it’s more important than ever to find a competitive advantage that puts you out in front.
At Nissan, we strive to do that with every vehicle we build. First, we put them to the test at the Nissan Arizona Testing Center. Our vans are put through extreme tests of toughness and durability. It's how we strive to deliver some of the toughest Commercial Vans out there that work as long and as hard as you do.

And because we test our vans so hard, we offer America’s Best Commercial Van Warranty [[1336]] — A 5-Year/100,000-Mile (whichever occurs first) Bumper-to-Bumper Warranty (see Dealer for limited warranty details).

In addition, our network of Nissan Business Certified® Dealers will be there for you every mile of the way. You can trust that you’ll always enjoy priority service, exclusive incentives and expert guidance from our knowledgeable account managers and technicians. Our mission is to get you back on the road, and back on the job, as quickly as possible.
How to Find Your Competitive Advantage
Here are a few ways you, as a business owner, can find your advantage:
Be likable - One objective of your business could be to create fans and advocates who will go out of their way to call on you, not because your service is cheapest, but because they know that you will get the job done well.
Be aware of the competition – Understanding your competition is key to the success of any business. Even if your service fills a unique need in the marketplace, there will always be competitors offering something similar. Understanding your competition can oftentimes help you get a better understanding of your own business.
With these tips, and your Nissan Commercial Vehicle, you’ll be able to help keep your competitive advantage for years to come.
Featured Vehicle
READY TO GET THE JOB DONE
Nissan NV Cargo
The NV Cargo High Roof and NV Cargo Standard Roof are the kinds of vehicles you need to do business today: smarter, tougher and more comfortable, with available advanced technology that keeps you connected.

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