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2018
Nissan North America is committed to diversity, inclusion, and equality. This commitment isn’t reserved just
For the past five
In 2016, Nissan North America updated its corporate policies to include gender expression and identity under the same umbrella that protects against discrimination based on age, race, religion, disability and sexual orientation. In 2014, Nissan changed its benefits to help cover the medical costs associated with gender reassignment.
We are also very proud of our Gay Straight Alliance—an internal organization created in 2013 that works to help build a respectful, inclusive and supportive work environment for all Nissan employees, vendor partners, and customers. We also work closely with organizations like Out & Equal and The Nashville LGBT Chamber of Commerce to foster the same kind of environment in the rest of the community.
In 2018, we’re sponsoring a number of Pride events across the United States — celebrations that will be attended by more than 5,000,000 people.
May 19 - 20, 2018 | Marina Green Park
This California event and its “Celebrate Community” theme will feature 5 stages of music, including the urban soul and country stage and headlining performers Jussie Smollett and Sheila E. The Nissan booth will feature a free NOH8 campaign photo shoot for its first 250 visitors.
June 9, 2018 | City Hall Plaza
The 2018 Boston Pride Week takes place June 1 -10 and culminates in the 48th annual parade and festival on June 9. The week features a “Rainbow Resistance” theme, which will be on full display Saturday when the Pride Festival and Concert take over City Hall Plaza.
June 10, 2018 | Penn’s Landing
This year is the 30th anniversary of the official Philly Pride parade and festival. With such an impressive milestone to celebrate, it will feature a headlining performance by Margaret Cho on the festival mainstage which heralds itself as the best pride festival location in the country.
June 10, 2018 | Pennsylvania Avenue
Nissan is the presenting sponsor of the VIP Festival Experience Viewing Deck
Capital Pride produces the annual Celebration of Pride in our nation’s capital. It’s one of the largest Pride celebrations in the country. With a theme of “Elements of Us” the 2018 festival will include performances by Alessia Cara and Troye Sivan.
June 16-17, 2018 | Civic Center Park
PrideFest is Colorado’s biggest celebration of LGBTQ Pride. Scheduled performers for the two-day event and its “Say it Loud, Say it Proud” theme include Crystal Waters and Kameron Michaels. Nissan will be presenting sponsor of an original work of art at the center of Denver Pridefest – “Equality Threshold,” a temporary sculpture by Lonnie Hanzon.
June 23, 2018 | Hermann Square
Nissan is the presenting sponsor of the Nissan VIP Area
#Pride40 is the theme for the 40th Anniversary of the Houston Pride event. A celebration of the history and heroes of Pride, it is expected that more than 700,000 people will attend the parade and festival, making it one of the largest LGBTQ Celebrations in the country.
June 23-24, 2018 | Public Square Park
Nissan is the presenting sponsor of Nashville Pride’s Main Stage
Nashville Pride grows every year, and this year on its 30th anniversary more than 150,000 people will enjoy top-notch entertainment like JoJo and Taylor Bennett on the Nissan Main Stage. The first 250 visitors to the festival’s Nissan booth can become part of the NOH8 campaign with a professional photo shoot.
June 24, 2018 | University Place between 13th Street and Waverly Place
Nissan is a principal sponsor of NYC Pride’s Family Movie Night on June 19
This annual street fair brings together more than 2,000,000 people from New York and the world over. Locals, tourists, families, artists, musicians, community and anyone else you can think of come together to celebrate diversity in the way only New Yorkers can.
June 23-24, 2018 | Civic Center Plaza
Generations of Strength is the theme for this year’s San Francisco Pride celebration and once again the largest gathering of the LGBTQ community in the nation will see performances on more than 20 different stages during the two-day event.
July 14-15, 2018 | Marston Point, Balboa Park
This year’s annual San Diego Pride festival includes multiple stages of entertainment – including a headlining performance by TLC – vendors, exhibits, food and more. The first 200 visitors to the festival’s Nissan booth can become part of the NOH8 campaign with a professional photo shoot.
August 11-12, 2018 | Boystown (Chicago)
Nissan is a sponsor of the Nissan Partners of Progress Stage
The Northalsted Market Days is the largest street festival in the Midwest. Known for its vast and eclectic array of unique talent, food, drink, arts, and crafts from across the world, the festival attracts more than 180,000 people to celebrate equality every year on Halsted Street and in Chicago’s Boystown neighborhood.
September 22, 2018 | Brown's Island
The largest Pride event in the Commonwealth of Virginia, VA PrideFest 2018 is a free event that features a variety of vendors, local activities, and entertainment for a day of fun in the sun. A crowd of more than 30,000 are expected to be on hand to celebrate this year's theme of "This is Me."
October 12-14, 2018 | Piedmont Park
Nissan is the presenting sponsor of Atlanta Pride’s Local Talent Stage
Atlanta Pride’s roots go all the way back to the summer of 1970 — the year after the historic Stonewall Riots in New York City. Every year since, Atlanta Pride has grown as an event and an organization and has become the largest Pride event in the Southeast.
October 13, 2018 | Lake Eola Park
Public Square Park
Orlando’s first Come Out With Pride event was held in October of 2005, to coincide with National Coming Out Day on October 11th and National Gay and Lesbian History Month. Since that day, Come Out With Pride has grown into a major Pride event annually attracting more than 150,000 people. As part of the NOH8 campaign 250 visitors to the Nissan booth will receive a free photo shoot with a professional photographer.
October 13, 2018 | Arts District
Downtown Winston-Salem's Arts District will host this year's festival, parade and food truck rodeo. With its "Building Community" theme this one-day event will include vendors, performers and the Mr. and Miss Pride pageant.
After an incredible response from the NOH8 photo shoot at our Nissan booth at Atlanta Pride in 2017, Nissan is expanding our partnership with the NOH8 Campaign to include free photo shoots at five new LGBTQ events this year – Long Beach Pride, Nashville Pride, San Diego Pride, Come Out with Pride Orlando, and the Gay Softball World Series. Come camera ready, wear a white shirt and be ready to pose and make a statement.
NOH8 is a charitable organization whose mission is to promote marriage, gender
For the fourth year running, Nissan is proud to sponsor the Gay Softball World Series. The six-day event will take place in Tampa, Florida from September 3-8, and will bring in more than 10,000 athletes, coaches, and supporters.
Nissan is proud to be named to LogoTV’s 2017 list of “Top 25 Trailblazing Companies”. To be included, a company has to show a true commitment to the LGBTQ community through “inclusive advertising, policy support, representation in spokespeople and chief executives, donations and sponsorships, website engagement and social media”.
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