Split image of the Nissan logo next to the Heisman logo painted on intersection, celebrating a new Heisman season

2026 Heisman Nissan Campaign

Tell them a Heisman sent you

Winning a Heisman takes top-notch ability and consistent performance. For Tim Tebow, Travis Hunter, and Derrick Henry, dominating on the field was only the beginning.

This year, Nissan teamed up with these three Heismans to help them take their competitive fire from the gridiron to the lot. To see who can sell the most Nissan vehicles, each Heisman chose a model that represents their playstyle.

Tim went Rogue because it’s ready for spontaneous adventures. Travis found his Frontier because of its on-road/off-road versatility. Derrick carved out his Pathfinder because it’s big and rugged.

 Will their football skills translate to car sales? Check out their pitches.

Three Nissan Vehicles, Three Heisman Winners

Not ones to be satisfied with past victories, these Heismans put in the reps to refine their elevator pitches for each of their Nissan vehicles.

If they’ve convinced you, go to your local Nissan dealership and tell them a Heisman sent you.

Nissan Rogue parked with mountains in background and J.D. Power #1 Compact SUV for New-Vehicle Quality award

Tim Tebow's Pitch

Rogue®

I love the Nissan Rogue because it's ready for last-minute adventures with room for 5, available Intelligent All-Wheel Drive, and a powerful VC-Turbo engine. It’s basically built for Tebow Time. [[6006]]

Nissan Frontier parked on off-road terrain with Most Awarded V6 Engine Over the Last 30 Years shown in foreground

Travis Hunter's Pitch

Frontier®

Like me, the Frontier has two-way versatility that makes it stand out. The Frontier is the only midsize truck with a standard 310 horsepower V6 that’s built to be an on-road/off-road beast. [[6058]]

Nissan Pathfinder parked on grassy field with hills in background and 2026 IIHS Top Safety Pick+ Award shown in foreground

Derrick Henry's Pitch

Pathfinder®

Pathfinder is loaded with a 9-speed transmission and tows up to 6,000 lbs. It’s big. It’s rugged. It’s built to clear a path through the toughest terrain. Kinda like my left arm. Also my right arm. [[2255]]

BUILDING OUR BEST. FOR YOUR BEST.

Rugged by nature.
Resilient by design.

Before our vehicles charge ahead on the open road, every car, truck, and SUV is equipped with capability engineered for endurance, ready to make a big play, designed for consistent performance—day after day and mile after mile.

The rugged Nissan lineup parked infront of a sunset