FUTURE DESIGN, REDEFINED
"The Ariya Concept is not a concept car designed from far off ideas, but rather a car that embodies Nissan Intelligent Mobility at its core and highlights a promise of an entirely new driving experience on the horizon.”
- Yasuhiro Yamauchi (Nissan Motor Co., Ltd.)
In October of 2019 at the 46th Tokyo Motor Show, Nissan unveiled the Ariya Concept, an AWD electric crossover with award-winning driver assistance technology and striking visuals, this sleek electric SUV represents the dawning of an entirely new design direction for Nissan.[]
The Nissan Ariya is a concept all-electric SUV designed around a single horizon line, with sleek wide front fenders, super-thin LED headlights, as well as a front 'shield' (replacing a traditional grille) emblazoned with an illuminated Nissan emblem. This departure from traditional SUV body design encapsulates Nissan's Intelligent Mobility ideals, and its vision for the future of personal driving: reducing harmful emissions and accidents through electrification and adaptive vehicle intelligence.
Combining advanced Nissan electric-vehicle technology with a level of seamless human-machine interface connectivity, the Nissan Ariya Concept promises an entirely new driving experience. Featuring the latest version of Nissan's award-winning driver assistance system - ProPILOT 2.0, the concept EV SUV combines navigated highway driving with hands-off single-lane driving capabilities. Built with a high-performance, 100% electric drive system, the Ariya also delivers balanced, predictable power to all four wheels, equal to or better than many premium sports cars. [][]
In keeping with the Japanese notion of beauty in subtlety, the Ariya Concept interior visuals reflect a timeless, modest sensibility. A traditional 'Kumiko' pattern adorns the door trims and footwells, while copper accents provide warm illumination and a futuristic quality. Intuitive technology - including a Virtual Personal Assistant and Smart Route Planner - allows the concept EV crossover to fit seamlessly into the driver’s daily life, on-board and off-board, providing the freedom and enjoyment of mobility anytime and anywhere.