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Asian Pacific American Heritage Month
Nissan celebrates the AAPI community
May 1st, 2023
In honor of Asian Pacific American Heritage Month, Nissan is celebrating by amplifying the rich, diverse stories that are defining the AAPI community. We’re partnering with AAPI creators and the community to spotlight thrilling narratives, personal journeys, and creative perspectives across the AAPI diaspora. All in celebration of authentic AAPI voices.
The Heritage that Built Nissan
The name Nissan originated in Japan when founder Yoshisuke Aikawa became president of Nihon Sangyo in 1928 – a company primarily dealing in foundries and auto parts. Aikawa chose not to use a person's name as the company name, but instead based it on that of the parent group at the time of the company's founding. Nihon Sangyo, showed a determination to invigorate Japan's industry overall, rather than pursue personal profit. Nihon Sangyo debuted on the Tokyo Stock Exchange by its ticker name NISSAN in 1933.
Since then, Nissan has been creating the kinds of cars that move people’s hearts. In our pursuit of this ideal, we have always challenged the limits of what is possible by rejecting assumptions and turning conventional wisdom on its head. Our history has seen us take on an endless series of challenges.
Nissan Foundation and the JANM
The Nissan Foundation has been a proud supporter of the Japanese American National Museum (JANM) for nearly 20 years. JANM is a national repository of Japanese American history, it creates groundbreaking historical and arts exhibitions, educational public programs, award-winning documentaries, and innovative curriculum that illuminate the stories and the rich cultural heritage of people of Japanese ancestry in the United States.
For nearly 20 years, the Nissan Foundation has awarded the JANM grants to help fund its School Visits Program and Family Festivals. Typically, approximately 15,000 1st-12th graders visit annually.
The Nissan Foundation is proud to support JANM and further its mission to promote understanding and appreciation of America’s ethnic and cultural diversity by sharing the Japanese American experience.
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